Introduction to Shanghai Qingpu Modern Agricultural Park Development Co., Ltd. Release time:August 18,2023

Located in the hometown of Comrade Chen Yun, a prominent revolutionary figure of the older generation of the Chinese proletariat, Liantang Town in Qingpu is one of the four municipal-level agricultural parks that were among the first to be initiated in Shanghai. Its establishment began in March 1999 in Xianghuaqiao Town, Qingpu, and later in October 2002, it was relocated and expanded to the Zhengdian area of Liantang Town. The planned area covers 17.07 square kilometers, including a cultivated land area of 14,402 mu. Up to the present, 11,000 mu of land has been put into circulation, mainly for introducing agricultural production enterprises, engaging in agricultural product cultivation, research, and testing, as well as undertaking agricultural popularization and education, and agricultural experiential activities.

Since its establishment, the agricultural park has adhered to the overall idea of "technological advancement, industrial strength, ecological construction, and innovative governance". It has cooperated with major universities and research institutes to carry out scientific research in various fields, such as ecological agriculture, high-quality rice, specialty mushrooms, organic vegetables, and famous berries. It has attracted 49 production-oriented enterprises to settle in, employing over 1,600 local surplus rural labor, forming four distinctive brand categories: "a grain of rice, a mushroom, a vegetable, and a berry". Through cultivating efficient and ecological agriculture, vigorously developing facility-based cultivation, emphasizing the introduction and promotion of advantageous projects, focusing on the transformation of agricultural scientific and technological achievements, and promoting the coordinated development of the primary, secondary, and tertiary industries, the company actively builds agricultural demonstration platforms, leading and driving local farmers' prosperity and agricultural efficiency, guiding the region's agriculture towards modern, green, and urbanized development.

It has been successively awarded titles such as the Qingpu District Student Social Practice Base, Shanghai "Science Popularization for Benefiting Farmers and Revitalizing Villages" Demonstration Base, Shanghai Science Popularization Experience Practice Base, Shanghai Academy Expert Service Center, Shanghai Well-known Brand Demonstration Area, Shanghai Brand Park, National Science Popularization Education Base, National Science and Technology Commissioner Entrepreneurship Base, and National Science Popularization for Benefiting Farmers and Revitalizing Villages Advanced Unit.

[Industry Introduction]

Rice: Since 2008, the company has started exploring the eco-friendly frog-rice planting model. In 2017, it established the mixed-ownership enterprise "Shanghai Zizai West Qing Agriculture Development Co., Ltd." The area of planting and breeding reached 8,700 mu in 2021, radiating to Liantang, Zhujiajiao, and Jinze towns, driving the local farmers' income increase. It has built a rice processing center, with the capacity to provide services such as drying 20,000 mu of rice, storing 6,000 tons of rice, and processing 50,000 mu of rice and 1 ton of rice noodles per day. It is gradually transitioning from selling rice to selling rice products. With the technical support of the Qingpu District Agricultural Technology Promotion Service Center, it carries out new variety selection and good variety breeding, providing seed support for 170,000 mu of rice fields in Qingpu, stabilizing and increasing the yield level and rice quality.

Mushrooms: Utilizing the rich forest land resources and the advantages of forest shade in Qingpu, it places multi-layer brackets in the forest space and uses standardized roads and sprinkler systems to carry out a replicable and easily promotable "forest-mushroom symbiosis" model for mushroom planting under the forest. In 2020, it played the role of the technical team and "typical guide" to build a 100-mu forest understory economic demonstration base in Liantang Town. It established an operation model of "enterprise + cooperative (platform) + farmers". Through professional training, it guided farmers to conduct mushroom planting under the forest, radiating and driving local farmers' production and income increase.

Vegetables: It has a vegetable base of 100 hectares and has introduced six vegetable planting enterprises, mainly planting green leafy vegetables such as spinach, Chinese cabbage, celery, and baby bok choy. On the one hand, it adheres to the development concept of organic farms, standardized production of green and organic vegetables, and is designated as the supply base for organic vegetables by large supermarkets such as Auchan and well-known e-commerce platforms such as "Vegetable Housekeeper". On the other hand, it adopts a fresh vegetable sales model and distributes to canteens of government and enterprise institutions and chain catering enterprises such as “Bi Feng Tang" and "Su Zhe Hui". Meanwhile, it provides "organic farm products home delivery" services, creating an organic vegetable direct delivery mode from the field to the dining table.

Fruit: It currently has a planted area of 1,000 mu for fruits and carries out forest fruit planting, with blueberries as the representative. Since 2009, it has introduced blueberry planting, focusing on seed breeding, leisure picking, and extended product processing. It has built a blueberry cultural experience park and has held "Blueberry Picking Season" activities for seven consecutive years. Based on the industry, it explores the integration of the first, second, and third industries in agricultural tourism and science popularization experience. It has been awarded the "Shanghai Fruit Standard Garden" and "Shanghai Safe and High-quality Trustworthy Fruit Garden". Its products have obtained "Green Food" certification. Furthermore, the company also cultivates high-quality fruits such as Japanese persimmons, peaches, fingered citrons, and jade crown pears.