The“2025Qingpu Old Town:WhenShanghai Style Meets Jiangnan Cultural”tourismand consumptionpromotion festival officially openedin its Yingpu Subdistrict on January 24.

Duringtheopening ceremony, a list of nearly 20 diverse activities was unveiled. Theseincludeda Lantern Festival exhibition, a farm-style cooking show, Dragon Boat Festival tours, a shopping festival and an autumn harvest festival. These eventswill unfold throughout the year andaim to showcase the charm of Qingpu Old Townthat is a representative blend oftraditional Jiangnan culture with modern vibrancy and the openness of Shanghai’smetropolitanculture.

In recent years, micro-travelrouteshas become popular in Shanghai.

Yingpu Subdistrict has designed a micro-travel route that blends ancient and modern cultural experiences.

This route allows visitors to explore historical sites like the City God Temple and QushuiGarden, while also enjoying the modern developments at thedistrict’sWater City Gate and the Ring City Water Park.

As a commercial hub in the district, Yingpu Subdistrictalsoannounced a list of promotional activitiesduring the opening ceremony, offeringdiversediscounts to stimulate consumer spending and energize the local economy.